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First Quality teams up with Macon Bacon to support mothers in need

Through a unique sponsorship, the company donated thousands of diapers to Mother’s Nest with each opposing strikeout, helping families across Middle Georgia

At a Macon Bacon baseball game, the sound of a baby crying over the loudspeaker signals a positive outcome. It indicates that an opposing player has struck out, and even better, it means that First Quality® will donate a case of diapers to Mother’s Nest, a non-profit organization supporting mothers in need across the Macon area and the Middle Georgia community.

“As a diaper manufacturer, we believe every child deserves access to high-quality diapers that keep them dry and comfortable”, said Douglas Parker, senior human resources business partner at First Quality’s Macon facility. The plant produces diapers and other baby care products. “Through our Macon Bacon sponsorship and the partnership with Mother’s Nest, we can make a difference for families right here in Georgia”.

This year marked the first season of First Quality’s three-year sponsorship with Macon Bacon. By the end of the season, 240 opposing batters had struck out at home games, resulting in a donation of 240 cases of diapers to Mother’s Nest. This amounts to over 24,000 individual diapers. Additionally, First Quality has committed to an extra donation of over 246,000 diapers, beyond the 24,000 already pledged, to further support the non-profit.

“At Mother’s Nest, we strive to help mothers become the best versions of themselves so they can raise healthy babies”, said Sabrina Friday, executive director of Mother’s Nest. “The women we serve often don’t have the means to buy diapers after paying for rent, food, and other necessities, so the diapers donated by First Quality will make a huge impact on alleviating that stress. This is a vast issue in our area, and we appreciate how the partnership with Macon Bacon is helping to raise awareness about this urgent need”.

The donation comes at a significant time, as the week of September 23-29 is National Diaper Need Awareness Week. This annual event draws attention to a critical issue facing many American households. According to the National Diaper Bank Network, one in two U.S. families struggles to provide enough diapers to keep their baby or toddler clean, dry, and healthy.

First Quality, as a diaper manufacturer, is particularly focused on addressing this issue and improving the quality of life for families using its products. Nationally, the company has supported Cradles to Crayons for the past three years. Together, these organizations have provided more than 20 million diapers and 10 million baby wipes to U.S. families in need. First Quality donates a portion of sales from its Cuties® diapers to Cradles to Crayons, totaling more than $2 million to date.

“Our mission at Cradles to Crayons is to end Clothing Insecurity, and diapers are a baby’s very first and most critical piece of clothing”, said Lynn Margherio, founder and CEO of Cradles to Crayons. The organization also provides over one million packages of clothing, shoes, winter coats, and other essentials to families through community organizations every year, free of charge. “Having an adequate supply of diapers is absolutely crucial for children and families to thrive during the most important developmental years”.

As First Quality expands its facility in Macon, increasing diaper production capacity by 50% and adding approximately 600 jobs, the company remains committed to fostering strong community partnerships.

“We’re thrilled to have First Quality and Mother’s Nest as community partners”, said Brandon Raphael, managing partner and president of the Macon Bacon. “Our fans love that when they come to a game, they not only enjoy great baseball but also contribute to supporting babies across Middle Georgia. We’re excited to see First Quality growing in Macon and look forward to continuing to make an impact together”.

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First Quality
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