Scotties Ultra Soft voted for the best new product of 2025 in the tissue/household paper category
Research with more than 12,000 people highlights facial tissue as consumers' preferred choice
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Kruger Products celebrated the achievement of its Scotties Ultra Soft facial tissue, voted Best New Product of 2025 in the tissue/household paper category.
The survey was conducted by BrandSpark International, a renowned global market research company, and involved more than 12,000 Canadian consumers. This prestigious award, the Best New Product Awards, is recognized as the leading new product award voted for by consumers in Canada, with the guarantee that all entries are evaluated by a team of professional researchers, without any bias.
Made in Canada, Scotties Ultra Soft combines advanced technology to create a facial tissue with a soft and silky texture, as well as three padded layers and a larger size, offering effectiveness in cleaning noses, tears and much more.