Product Launches
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Brawny® launches 3-ply paper towel and updates visual identity
The Brawny® brand has announced the launch of its new Brawny® 3-Ply paper towel, promoted as the strongest, most absorbent,…
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Kimberly-Clark enhances WypAll® industrial cleaning cloths with improved absorption and strength
Kimberly-Clark Professional™ has announced significant enhancements to its WypAll® X70 medium-duty and WypAll® X80 heavy-duty cleaning cloths. The upgrades aim…
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Kimberly-Clark introduces lavender-scented Scott Comfort Plus this spring
Kimberly-Clark has announced the launch of a new version of Scott Comfort Plus toilet paper in North America. The product…
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Kruger Products relaunches away-from-home division with new Kruger PRO identity
Kruger Products, Canada’s leading tissue manufacturer, has announced the rebranding of its away-from-home division, now called Kruger PRO. The new…
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Kleenex renews packaging with Hulsbosch design
Kleenex, a Kimberly-Clark brand, is presenting a new packaging design for its toilet paper range, developed by the Hulsbosch agency.…
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Charmin highlights the importance of toilet paper quality in relationships
In a recent survey, Charmin revealed that the type of toilet paper used can directly influence romantic relationships. According to…
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Angel Soft bets on the potty break during the Super Bowl
Georgia-Pacific, one of the largest consumer goods manufacturers in the U.S., will launch an unusual ad for its toilet paper…
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Bounty partners with NFL legends for Super Bowl LIX campaign
As fans gear up for Super Bowl LIX, Bounty is positioning itself as an essential part of the festivities, emphasizing…
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