Kruger’s Cashmere Bathroom Tissue Collection 2025 debuts in Toronto

The Cashmere Collection, Canada’s annual runway featuring couture crafted entirely from Cashmere Bathroom Tissue, debuted its 2025 edition on September 16 at Evergreen Brickworks in Toronto. Now in its 22nd year, the showcase embraced the theme Tapestry of the North, celebrating Canada’s cultural diversity and honouring the resilience of breast cancer survivors.

Breast cancer remains the most commonly diagnosed cancer among Canadian women, with 1 in 8 expected to develop the disease in their lifetime. As the second leading cause of cancer death, the issue highlights the significance of the Cashmere Collection, which blends fashion, advocacy, and compassion.

“What makes the Cashmere Collection so special is the mix of perspectives on the runway,” said Susan Irving, CMO, Kruger Products, maker of Cashmere. “Each year, we curate a roster that blends returning designers with their signature creativity and fresh voices from Canada’s emerging fashion scene. Representing regions across the country, our designers reflect the diversity of Canadian style while continuing to surprise and inspire with new ideas and interpretations of working with Cashmere UltraLuxe Bathroom Tissue. At the heart of it all is the cause, and it’s a privilege to showcase their creativity in support of breast cancer awareness. We cannot wait for everyone to see what they’ve created”, she added.

 

Sixteen designers, including returning talents like Adam X, Antoinette Di Carlo, and Matthew Gallagher, as well as newcomers such as Angie Larocque, Heather Bouchier, and Michael Jafine, presented one-of-a-kind couture made entirely from Cashmere Bathroom Tissue, Canada’s best-selling tissue brand.

Canadians are also invited to vote for their favourite designs at CashmereCollection.ca, with each vote generating a $1 donation from Cashmere Bathroom Tissue to breast cancer charities CCS and QBCF (up to $100,000). Further contributions are tied to the sale of pink ribbon-marked Cashmere and Purex Bathroom Tissue during Breast Cancer Awareness Month, adding up to another $100,000.