Bemax Inc. upgrades Mother’s Touch disposable diapers
The company's latest diaper innovation featured a three-liner wetness indicator, an advanced leak barrier, and more
Bemax Inc., a private label development company with a focus on disposable diapers and feminine hygiene products, has announced the launch of its new line of diapers, Mother’s Touch. Pre-orders will be accepted starting August 25th.
The Mother’s Touch line featured several innovations, including a pearlescent pattern, a nonwoven topsheet, a three-layer wetness indicator, and a three-dimensional leakage barrier.
Due to the expanding diaper market, the company is expected to experience annual growth of more than 70%. In 2023, according to industry reports, the global diaper market generated approximately US$64.37 billion in revenue, with forecasts predicting it will reach US$105.49 billion by 2032. This growth is driven by rising birth rates, higher disposable incomes, and increased hygiene awareness.
The disposable diaper segment is expanding rapidly and is expected to dominate the global market, with online sales capturing about 30% of the market in some regions. In North America, the diaper market, which reached US$75.4 billion in 2023, is projected to grow to US$91.4 billion by 2032, showing a growth rate of 2.1% between 2024 and 2032. The region, especially the United States, is a mature market with high product penetration and a preference for eco-friendly and premium products.
“We are excited about the future of the diaper market and the opportunities it presents”, said Taiwo Aimasiko, CEO of Bemax Inc. “The increasing demand for biodegradable and eco-friendly products aligns perfectly with our commitment to sustainability. Additionally, the growth in emerging markets and the expanding adult diaper segment offer significant potential for us to broaden our product lines and drive new revenue streams”.
The pre-orders will be available at www.walmart.com and www.bemaxinc/webstore.