Essity releases its 2022 Annual and Sustainability Report

Recently, Essity, a global leader in hygiene and health, released its Annual and Sustainability Report 2022. The document aims to retain and strengthen the company’s leadership in its category, launching innovations that drive sales and help build leading brands.

The company claims to be driven by customer and consumer insights, market trends, new technologies and business models. Thus, it provides essential solutions that enable better hygiene and health, as well as experiences at home and in public spaces.

Essity currently ranks #1 or #2 for approximately 90% of its brands’ sales. The company believes this high proportion demonstrates the superiority of its products and means it is the first choice for customers and consumers, further strengthening its leadership.

By reaching and accompanying its customers and consumers across digital channels, it increases the value of marketing investments and, together with product innovation, creates trusted, reputable and well-liked brands that are purpose-built to break down barriers to wellness.

SUSTAINABLE AND REUSABLE SOLUTIONS

Throughout the year, Essity further strengthened its offer of sustainable solutions across all three of its business areas and 68% of innovations launched in 2022 resulted in social and/or environmental improvements.

In 2022, the company acquired Knix and Modibodi, two leading companies in washable and reusable leak-proof apparel, thus reducing consumer waste compared to disposable products.

Through these acquisitions, Essity has become a global market leader in leakproof apparel, the fastest growing segment of intimate hygiene products, including feminine care and incontinence products. Essity also markets leak-proof clothing under brands such as Libresse, Bodyform, Saba, TOM Organic and TENA.

In baby care segment, Essity launched a hybrid diaper under the strong Libero Touch brand during the year. The diaper consists of an absorbent disposable insert and a washable cloth diaper, resulting in a 35% reduction in climate impact and 22% less waste compared with a standard diaper.

REDUCTION OF THE CARBON FOOTPRINT

Essity has been dedicated to increasing the use of recycled and renewable material in its packaging and products. In 2021, the company started manufacturing tissue using wheat straw pulp at its production facility in Mannheim, Germany. As a result, the pulp produced will have lower carbon emissions, use less water and energy, as well as less chemical products.

Essity strives to increase the use of recycled and renewable material in packaging and products. In 2021, the company began tissue manufacturing using pulp from wheat straw at its production facility in Mannheim, Germany. As a result, the pulp produced will have lower carbon emissions, use less water and energy as well as fewer chemicals.

In 2022, the first consumer tissue to the retail trade was launched under the Zewa brand, and the launch received a highly positive response from consumers.

In Feminine Care, pads were launched under the Nana brand in packaging manufactured from at least 80% plant-based and recycled material.

DIGITAL INNOVATIONS

Seeking to create opportunities to improve hygiene and health outcomes and experiences, Essity has launched several successful digital solutions in recent years.

In the field of professional hygiene, the Tork Vision Cleaning solution enables cleaners of public spaces to use real-time data to ensure better hygiene outcomes and experiences.

To access the digital short version of the report, click here.