Metsä Group invests EUR 370 million to double its tissue capacity in Sweden

Metsä Tissue, part of Metsä Group, has begun large-scale production at its expanded and modernized tissue paper mill in Mariestad, Sweden. The EUR 370 million investment doubles the mill’s annual tissue production capacity to 145,000 tons, significantly strengthening the local supply of high-quality tissue products—including Lambi, Serla and Katrin—for both consumers and professional markets across Scandinavia.

The Mariestad expansion is one of the largest investments in the European tissue sector and includes a new tissue machine and three new converting lines. With increased local production and upgraded technology, the renewed mill improves regional tissue availability, reduces reliance on imports and enhances supply security for daily hygiene needs.

 

• Greater production capacity: The new state-of-the-art tissue machine, supported by three converting lines for rolled and folded products, boosts capacity and efficiency to meet consumer and professional demand across Scandinavia. Increasing local production shortens delivery times, lowers transport-related emissions and improves supply chain reliability.
• Strengthened local employment: Nearly 100 new jobs have been created, reinforcing Metsä Tissue’s strong local presence in Sweden and its commitment to serving customers throughout the region.
• Cutting-edge automation: A fully automated high-bay warehouse and laser-guided AGVs ensure faster, safer handling of finished products and materials. This enhances delivery reliability through optimized logistics and real-time inventory control.
• Improved environmental efficiency: The new tissue machine technology increases energy efficiency and significantly reduces water consumption, marking a major step forward in lowering emissions per ton of tissue produced.
• High-quality fresh fibre products: The expansion focuses on fresh fibre production, raising the share of fresh fibre-based output from the Swedish mills to 80%. Fresh wood fibre is an optimal raw material for hygiene tissues due to its purity and high quality, and the advanced technology of the new machinery further enhances product quality.

“This project combines cutting-edge technology with exceptional technical expertise. We are proud to lead the production of high-quality, resource-efficient tissue. Strengthening local manufacturing is essential to ensuring regional self-sufficiency in hygiene products under any circumstances,” said Sari Pajari-Sederholm, Executive Vice President of Metsä Tissue.