Global Tissue NewsNews

Renova launches multipurpose paper for pets

At this first moment, the launch takes place in Portugal and Spain

Aware of the growing number of people who are concerned about the daily care of their pets, Renova, a European tissue manufacturer and a benchmark in the global market, launches the Pet Care line, which places the brand in a new category of products. At this first moment, the launch takes place in Portugal and Spain.

Clinically tested under dermatological control, without perfumes, dyes and allergens, the line debuts with a long-lasting roll of paper, with three plies, which allows up to 300 uses, guaranteeing extra absorption and ultra resistance.

The product can be used in different ways, both indoors and outdoors, whether to remove dirt from animals, clean the paws, maintain the litter box or cages, dry the fur, and for multi-surfaces.

“Animal welfare is increasingly a concern for many citizens, which includes hygiene care to ensure an adequate, safe and comfortable environment. It is new territory for the Renova brand and where we want to evolve in order to create solutions to care for pets and, consequently, improve the daily lives of their guardians by helping to prevent diseases, allergies and reduce odors through the sale of products specially created for this target audience”, said Luís Saramago, Marketing director at Renova, in a statement.

Source
Marketeer
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