Forestry is integral to the health of ecosystems across North America. Both the United States and Canada have established stringent standards to promote sustainable forest management, which not only benefits the environment but also supports responsible practices within the paper industry. Certifications such as the Forest Stewardship Council (FSC), Sustainable Forestry Initiative (SFI), and the Programme for the Endorsement of Forest Certification (PEFC) utilize third-party audits to verify adherence to these standards.
Collectively, the U.S. and Canada manage hundreds of millions of acres of forestland, showcasing a vast and diverse array of forests. These ecosystems are crucial for biodiversity, carbon sequestration, and supplying raw materials for various industries, including paper and paper-based packaging production. The adoption of responsible management and sustainable practices is essential for maintaining the health and productivity of these forests.
Products made from sustainably sourced wood are instrumental in enhancing forest health. Sustainable forestry techniques, including selective logging, reforestation, and conservation, contribute to the ecological balance and productivity of forests. Selective logging allows for the careful harvesting of trees while preserving the forest’s structure and biodiversity. Reforestation involves planting new trees to replace those harvested, while conservation focuses on safeguarding areas of high ecological value from logging and development. Collectively, these practices ensure that forests continue to yield ecological, economic, and social benefits.
A common misconception is that the use of wood, paper, or paper-based products leads to deforestation. In reality, sustainable practices can contribute to maintaining and even expanding forested areas. Sustainable tree harvesting for societal benefit does not equate to deforestation, which is defined as the permanent conversion of forestland to non-forest uses. In contrast, deforestation typically occurs when forest land is repurposed for agriculture, transportation, mining, or urban development. By choosing paper products from sustainably managed forests, consumers provide economic incentives for forest owners to retain their lands rather than convert them to non-forest uses.
The European Union Deforestation Regulation (EUDR) seeks to ensure that products sold within the E.U. do not contribute to deforestation. While the objectives of the EUDR are laudable, practical implementation presents challenges, especially concerning North American forestry practices.
The American Forest & Paper Association (AF&PA) notes that the E.U. is heavily reliant on pulp and paper imports from the U.S., which exports approximately US$3.5 billion worth of products to E.U. nations. Furthermore, the U.S. accounts for about 60% of the specialty pulp used by E.U. manufacturers for products like diapers, menstrual products, and incontinence items, and 85% of the specialty pulp used globally.
However, the intricate supply chains and diverse sources of raw materials complicate the task of meeting the EUDR’s stringent traceability requirements. North American mills frequently utilize wood chips from various origins, making it challenging to trace the source of every fiber. Despite these difficulties, existing North American forestry standards already incorporate robust mechanisms to ensure sustainable practices.