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Freestyle BambooTek baby diapers available at Whole Foods

A new childcare brand with ecological diapers joins the market

Freestyle BambooTek diapers were launched in Whole Foods stores nationwide and online. The baby care brand has hit the market with its BambooTek technology, offering 100% tree-free diapers, with an organic bamboo core free of harsh chemicals or bleaches. These diapers are 55% more absorbent than leading plant-based alternatives, ensuring comfort and dryness for babies. Additionally, they are produced in an environmentally friendly manner and are free of toxic chemicals, fragrances, allergens and phthalates, and use water soluble inks, total chlorine-free processing and carbon disulfide-free processing for the bamboo pulp.

Freestyle is also known for collaborating with artists to incorporate artistic designs into all their diapers, adding a touch of color and creativity to this everyday task.

“We are thrilled to be on shelves at Whole Foods, a brand that shares Freestyle’s commitment to quality and sustainability,” said Russ Wallace, co-founder of Freestyle. According to the executive, this partnership opens new opportunities to reach modern parents looking for high-performance, eco-friendly baby care products at affordable prices. With the support of Whole Foods, Freestyle plans to continue launching innovative and sustainable products to empower young parents in their unique journey of raising children.

In addition to the launch, Freestyle’s BambooTek diapers have been awarded Good Housekeeping’s 2023 Parenting Award, highlighting their quality and focus on sustainability.

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