TheraTears launches new eyelid cleansing wipes in the United States

TheraTears®, a doctor-recommended dry eye therapy brand, announced the addition of new Eyelid Cleansing Wipes to its product portfolio, with a nationwide launch scheduled for February 2026 in the United States. The move is part of the brand’s strategy to expand its range of solutions focused on daily eye care.

The new eyelid cleansing wipes are formulated for gentle daily use and are designed to protect eyelids and eyelashes as part of a regular eye hygiene routine. Key benefits include the gentle removal of irritants that may worsen dry eye symptoms, effective cleansing of eyelids and lashes to help maintain consistent comfort, and a non-stinging formula.

The product also helps soothe and refresh the eyes with each application and is offered in a convenient, individually wrapped format designed to support use in a variety of everyday settings.

 

In addition to the wipes, TheraTears® also announced the introduction of TheraTears® Dry & Tired Lubricating Eye Drops, developed for consumers experiencing eye dryness and fatigue associated with prolonged digital device use and long hours in front of screens.

The preservative-free eye drops deliver hydrating comfort throughout the day and are suitable for sensitive eyes. The formula contains twice the moisturizing ingredient compared with original preservative-free TheraTears® lubricating eye drops and is available in convenient single-use vials.

TheraTears® is an ophthalmologist-created brand offering a family of dry eye solutions designed to help restore the eyes’ natural balance, with scientifically supported formulations tailored to a range of eye care needs.