Global Tissue NewsNewsWEKO

WEKO introduces solutions to add value to tissue and toilet paper

Precise fluid application enables product differentiation with softness, fragrance, and care features without significant costs

Tissue manufacturers are facing increasing consumer demands. Products such as facial tissues, toilet paper, and napkins are now expected to deliver more than just their basic function, whether through enhanced softness on the skin, a pleasant fragrance, or additional care features.

This scenario represents not only a challenge but also an opportunity to strengthen market positioning. According to WEKO, these differentiating factors can be achieved without significant costs, thanks to the precise application of fluids during the manufacturing process.

The company provides efficient solution concepts to add value to tissue products – including toilet paper – on an individual basis, enabling manufacturers to explore new consumer attributes and expand their market reach.

More information is available here.

Source
WEKO
Show More

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.