Renova refreshes Easy packaging with new visual identity
Updated design brings brighter colors and stronger shelf presence while reinforcing the brand’s focus on everyday convenience
Renova has introduced a refreshed packaging design for its Renova Easy toilet paper range, giving the product a brighter, more colorful identity aimed at increasing its visibility in stores.
Featuring a fresh, vibrant and energetic look, the new packaging reinforces the brand’s commitment to making everyday life simpler, lighter and unmistakably Renova. The redesign is intended to create a stronger presence at the point of sale while bringing the brand’s signature sense of joy into consumers’ homes.
Each pack continues to offer 48 rolls, combining practicality, reliability and convenience with a packaging format designed to stand out on retail shelves.
The launch is part of Renova’s ongoing efforts to strengthen its brand image through an updated visual identity while maintaining the quality and value consumers associate with the product.
