In 2020 people’s consumption and cleaning habits changed. There was a high demand for hygiene items such as toilet paper, disinfectant and bleach, which led to shortages in retail stores.
The demand for paper towels has also increased significantly and large retail chains like Costo have made changes to their products. Due to the huge increase in demand for this kind of product, the retailer reduced the number of sheets per roll from 160 to 140 in its Kirkland Signature Paper Towels in order to provide a better supply for its customers.
According to Yahoo, a sign posted by Instagram user @CostcoAndCouponing confirmed the change. The message read: “Due to industry-wide demand for paper towels, we have reduced the number of sheets per roll from 160 to 140 in order to provide better supply to our members. The product quality, sheet size and prize remain the same.”
There is no need to worry about a price increase, according to the company the quality, size of the sheet and price per sheet remain the same.
These changes will barely be noticed by customers, but it is a better option than facing a new shortage and empty shelves of paper towels, as happened in 2020 due to the pandemic. This option, at least, brings more chances of purchase.