Essity Spain appoints J. Marc Rodríguez as new country manager
The executive will lead the company’s operations in Spain while continuing his current responsibilities as Consumer Tissue Iberia manufacturing director and Puigpelat plant director
Essity, a global company focused on hygiene and health solutions, announced the appointment of J. Marc Rodríguez as its new country manager for Spain. With more than 25 years of experience within the company, Rodríguez has built a strong career in industrial operations and business management.
The executive will take on this new position while maintaining his current roles as manufacturing director of Consumer Tissue Iberia and director of the Puigpelat production plant in Tarragona. His appointment aims to strengthen Essity’s growth strategy in the Spanish market.
“Spain is a strategic market for Essity,” said Rodríguez, highlighting his commitment to working closely with teams to remain connected with customers and consumers, adapting quickly to market needs and strengthening the company’s business in a dynamic and competitive environment.
In his new role, Rodríguez will support teams in accelerating profitable and sustainable growth, while reinforcing key business areas through innovation, digitalization and continuous improvement initiatives.
Essity has maintained operations in Spain for more than 25 years. The company currently operates three production sites located in Puigpelat (Tarragona), Allo (Navarra) and Telde (Gran Canaria), with a workforce of approximately 1,400 employees. In addition, Barcelona hosts Essity’s European Supply Chain Planning Center of Excellence, which plays a key role in operational management across the continent.
The Iberian market represents a strategic region for Essity, accounting for approximately 6% of the group’s global sales. Under Rodríguez’s leadership, the company will continue strengthening its commitment to local development, quality employment generation and young talent development, while advancing innovative and sustainable solutions aligned with customer and consumer priorities.
